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Clarity on what’s holding your team back.
And how to move forward.

A short, focused engagement to help product and engineering leaders see what’s getting in the way of progress—and build a practical path forward.

Why Teams Start Here

You’ve got a capable team. The roadmap is full. There’s no shortage of feedback or ideas.
But something’s off.
Maybe priorities are always shifting. Or the team is shipping regularly, but results are falling short. Or the team is shipping regularly, but results are falling short. Maybe planning feels reactive. Or customer insights pile up—without a clear way to act on them. Or maybe the team is stuck in execution mode, with no time or clarity to explore new ideas or push the product forward.
Most of the time, these aren’t surface-level issues. They’re signs of deeper disconnects—between strategy, priorities, and how the team actually works.
This assessment helps you find them—and fix them.

Trusted by Industry Leaders

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Who It’s For

For leaders under pressure to deliver

If execution isn’t keeping up with ambition, we’ll help you figure out why.

For CEOs

You’re investing in product and engineering—but results aren’t showing up fast enough. We help you see where momentum is getting lost, and what needs to shift to turn effort into outcomes.

For Engineering Leaders

Your team is moving fast, but priorities keep shifting and strategy doesn’t feel stable. We help you create space to lead—not just unblock—and bring tech and product into alignment.

For Product Leaders

You’re shipping constantly, but the product feels scattered. We help you step back, reorient your team around clear priorities, and reconnect your roadmap to your strategy.

What We Do

We meet you where you are

We don’t hand you a generic checklist. We work alongside your team to understand how strategy turns into execution—and where it’s breaking down.

Over 3–4 weeks, we’ll:

  • Meet with your product, tech, and business leads
  • Observe how the team plans, prioritizes, and delivers
  • Review key artifacts like your roadmap, team structure, and delivery metrics
  • Identify where momentum stalls—and why
  • Deliver a focused, practical plan to move forward

You’ll walk away with:

  • A clear snapshot of how your team is operating today
  • A short list of friction points that are slowing you down
  • A practical, prioritized action plan you can start implementing immediately
  • The confidence to know you’re solving the right problems—not just treating symptoms

Your Results, Guaranteed

What this unlocks

Aligned Goals
Everyone’s clear on what matters—and how their work contributes.
Confident Prioritization
Teams stop chasing every request—and start making smart tradeoffs.
Clearer Roadmap
The plan reflects strategy, not just a backlog of requests.
Better Planning
Less rework, fewer handoffs, and fewer meetings to “get back on track.”
Room to Innovate
Less firefighting means more time to explore and build creatively.
Measurable Progress
Outcomes are tracked, not just output—and momentum builds.

Timeline & Cost

Duration: 3–6 weeks
Investment: $12,000 (fixed fee)
This engagement is designed to move fast and fit around your existing workflows. We keep the lift light and the impact high—so you can get clarity without adding overhead.

Frequently Asked Questions

Yes. We work within your current systems. We’re not here to add overhead—we’re here to help you get more from what you already have.

Will this take a lot of time from our team?
Not at all. We’ll ask for a few conversations, join a handful of meetings, and request access to key materials—but we stay lightweight and respectful of your time.
Can you work with our tools and structure?
Yes. We work within your current systems. We’re not here to add overhead—we’re here to help you get more from what you already have.
What if we already use agile, OKRs, or other frameworks?
Great. This isn’t about replacing your process—it’s about seeing how well it’s working. Many teams with great tools still struggle to connect strategy to execution.
What if the real issue is at the leadership level?
That’s exactly what this assessment helps uncover—without blame or politics. We surface the disconnects so your team can move forward with clarity and alignment.
What happens after the assessment?
You’ll get a clear action plan. You can run with it yourself—or continue working with us through coaching, execution support, or embedded leadership. There’s no pressure either way.
What if we think the problem is cultural?
Culture shows up in how teams make decisions, handle conflict, and plan under pressure. This assessment helps you see where those patterns are helping—or hurting—execution.

Empowering Teams to Deliver Exceptional Results

What Our Clients Say

“I recently had an enlightening conversation with Lisa Hagen from Ready Steady about product management and leadership, where she shared insights I wouldn’t have thought of on my own! It’s incredibly valuable to hear how experienced product leaders navigate challenges, and one takeaway that stood out was her advice on making an early product roadmap goal-oriented rather than Gantt-driven, freeing up engineers from unnecessary constraints.”

Chase Estrin
Chief of Staff @ Moon Five

“Lisa has been instrumental in helping me set the milestones necessary to achieve product-market fit. In addition to being highly attentive to my needs, the Ready Steady team provided relevant insights and recommendations that significantly improved my strategy. Their guidance on personas, market segmentation, and MVP re-iteration has been particularly beneficial. Thank you so much for your support—highly recommended!”

Evan Adeny
Founder @ DeePsy

Let’s Get Started

Most of our clients begin here. It’s the fastest way to get a clear picture of what’s working, what’s not, and what to do next.
If execution isn’t keeping up with ambition, let’s find out why.